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This morning in the LA Times, I came across an interesting article about a company called Moodagent and the future role that advertisers will have with its iPhone application
How will advertisers change their message and product offerings given a consumers mood? Will geo-targeting a certain demographic based on certain moods eventually change the advertising landscape [...]
Posts Tagged ‘iPhone’
Moods & Targeted Advertising: Will it work?
Posted by Patrick on March 27th, 2010
Posted in Business, Mobile, Today's News 
Tags: Apple, iPhone, LA Times, Moodagent, music 
3 Comments »Reaching Your Audience Through Online Video
Posted by pacificreative on November 20th, 2009
Just wanted to share a great video interview that I came across from AJ Vernet of Digital Broadcasting Group and his prespective of online video, the role of advertisers and the eventual shift of content and programming to online.
With the expanded presence and video capabilities of the iPhone, Google Android and Blackberry, it will be [...]
Posted in Today's News Tags: advertising, AJ Vernet, audience, Blackberry, Google Andorid, iPhone, Online Video, Superbowl, WebProNews 1 Comment »2009: The Year of Social Gaming
Posted by Patrick on October 5th, 2009
If 2007 was considered the year of social networking then 2009 and now 2010 must be the year of social gaming. The ever increasing worldwide popularity of Apple’s iPhone and mobile functionality of Facebook along with the release of the Google Android has allowed consumers to instantly use their mobile platforms to download games and [...]
Posted in Business, Mobile, Social Media, Tech, Today's News Tags: Apple, Electronic Arts, facebook, Farmville, google, Google Android, iPhone, PetSociety, Playfish, Restaurant City, RockYou, Social Gaming, Social Networks, Zynga Comments Off
